THE EXHIBIT

San Antonio Spurs rookie and Fanatics exclusive athlete, Victor Wembanyama was the biggest story of the 2023–24 NBA season, becoming just the seventh unanimous Rookie of the Year in league history. To celebrate, we created an exhibit honoring past winners, invited Wemby to tour it, and surprised him with messages from legends like LeBron James, Shaq, Kevin Durant, and Allen Iverson. Their words echoed what fans everywhere — especially in San Antonio, felt for the phenom. The film generated over 1 billion impressions and was even featured organically on Inside the NBA on TNT.